What are the new trends in the candy industry's "going global"? Creativity, health, low sugar, and customization have become new selling points

Stricter regulations are coming for the candy industry, and packaging labels will continue to be improved

At the recent annual meeting of the European Confectionery and Biscuit Association (CAOBISCO) held in Brussels, representatives from candy manufacturers such as Mars, Ferrero, Mondelez, Nestle, and the European Commission discussed the role that the candy industry should play in health issues. The European Consumer Organization (BEUC) stated that for candy companies, what consumers want is to restrict the children's market.

2025-09-26

How to Choose Candy: 5 Precautions for Choosing Candy

High quality candies have good moisture resistance on packaging paper, clear trademark patterns, sugar names, and factory names. The candy packaging is tight, tight, and neat, without any cracking or loosening. High end candies have several layers of packaging, and the packaging is exquisite. The packaging of ordinary candies is average, with only one layer of packaging, and some packaging paper even has no factory name, resulting in poor quality.

2025-09-26

Can candies be stored in the refrigerator? How to store candies in summer

Storing candies, the refrigerator is not the place to choose. Many people like to store candy in the refrigerator. Although candy is afraid of high temperatures, storing it in the refrigerator for a long time will absorb the taste of other ingredients in the refrigerator, making the candy lose its flavor, which is not a long-term solution. There are two ways to store candy below, you can try them out.

2025-09-26

The origin of candy

The development history of candy can be traced back to three thousand years ago. The character "yi" appeared in ancient Chinese books during the Han Dynasty, and "yi tang" may have been an early hard candy. Over a thousand years ago, the ancient Egyptians used honey, dates, and figs to make sweet treats; During the Tang Dynasty, sugarcane was introduced from India to China for cultivation; In the late 16th to mid-18th century, the French proposed crystalline sugar from sugar beets; Cocoa was discovered by Europeans in the 16th century, and it was not until the 19th century that cocoa was made into chocolate; The candy production process gradually took shape in the late 19th century. Early candies were mainly composed of sugar and liquid syrup, which were boiled and mixed with some food additives. Through processes such as blending, cooling, and shaping, they formed sweet solid foods with different textures, shapes, colors, aromas, tastes, packaging, storage resistance, and portability. The organizational structure of candy is amorphous or microcrystalline solid, and the quality requirements for candy include five indicators: low water absorption, strong anti crystallization, low sweetness, high delicacy, and good shape retention. The origin of candy can be traced back to ancient times, when people initially obtained sweetness from honey and fruits. The ancient Egyptians made desserts with honey, while the Romans wrapped fruits and nuts in honey for consumption. With the development of sugar manufacturing technology, sugarcane sugar production was introduced to various places, and people began to use sugar to make various candies. After the Industrial Revolution in the 19th century, candy production became mechanized and the variety of candies became increasingly diverse, gradually developing into the diverse candy categories we see today.

2025-09-26

What are the new trends in the candy industry's "going global"? Creativity, health, low sugar, and customization have become new selling points

In recent years, the concept of health and low sugar has gradually become mainstream in the candy industry. With the increasing attention of consumers to healthy lifestyles, candy companies are also actively responding to this change and constantly launching candy products with low sugar or healthy ingredients. Exhibitor Guan Weifeng pointed out that their candy products not only focus on taste, but also pay more attention to the healthiness of ingredients. This transformation is a major advantage for enterprises in global market competition, and it can also attract more and more consumers who pursue a healthy lifestyle. This new type of candy product is redefining consumers' perception of candy and changing the traditional impression of "candy=sugar". Customized services have also become an important strategy for candy companies to "go global". The cultural and taste differences in different markets require companies to launch products that meet the preferences of local consumers in different regions. Guan Weifeng mentioned that they will provide personalized candy designs based on the needs of different countries, such as heart-shaped chocolates and lip candies. This flexible business model not only enhances the consumer experience, but also strengthens the brand's international market competitiveness. Being able to customize product design is undoubtedly a key to opening up overseas markets, providing candy companies with greater market space. In the future, innovation and transformation in the candy industry will continue to deepen. In today's world where consumers place greater emphasis on health, creativity, and personalization, businesses need to continuously diversify and optimize product quality. To meet this demand, candy companies should increase research and development investment, pay attention to consumer feedback, and adjust product strategies in a timely manner. In addition, with the help of modern technologies such as AI and big data analysis, manufacturers can develop new products more targetedly, optimize marketing strategies, and improve the success rate of product launches. Therefore, for enterprises, timely grasp of market trends and boldly innovate are the key to seizing market opportunities.

2025-09-26