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Stricter regulations are coming for the candy industry, and packaging labels will continue to be improved


Release Date:

2025-09-26

At the recent annual meeting of the European Confectionery and Biscuit Association (CAOBISCO) held in Brussels, representatives from candy manufacturers such as Mars, Ferrero, Mondelez, Nestle, and the European Commission discussed the role that the candy industry should play in health issues. The European Consumer Organization (BEUC) stated that for candy companies, what consumers want is to restrict the children's market.

At the recent annual meeting of the European Confectionery and Biscuit Association (CAOBISCO) held in Brussels, representatives from candy manufacturers such as Mars, Ferrero, Mondelez, Nestle, and the European Commission discussed the role that the candy industry should play in health issues. The European Consumer Organization (BEUC) stated that for candy companies, what consumers want is to restrict the children's market.

Starting from curbing obesity

According to the World Health Organization, one-third of children in Europe are overweight or obese, with levels of sugar, salt, and saturated fatty acids far exceeding dietary recommendations. In other regions, this issue cannot be ignored and must be given attention.

Restricting advertisements

According to data from the American Psychological Association, children are influenced by television commercials to choose unhealthy foods, which is a crucial factor contributing to obesity.

Data shows that children who watch more TV every day consume more total calories, as well as more fast food and sugary drinks.

Therefore, BEUC requires candy, food, and beverage manufacturers to reduce the addition of sugar, salt, and saturated fatty acids, while increasing the intake of fruits, vegetables, nuts, and healthy protein. For candy manufacturers, the first thing to do is to reduce the market.

In 2010, CAOBISCO proposed a declaration for member companies to join the European Union, which called for a ban on advertising to children under the age of 12. Mars, Ferrero, Mondelez, and Nestle have all announced their adherence to the declaration.

Declaration of Accession to the European Union

The EU declaration has certain limitations. Today's children still receive a lot of information that prompts them to choose unhealthy foods, such as candies, cookies, and other snacks with cartoon characters printed on their packaging.

The advertising of EU member companies accounts for 80% of the EU food and beverage industry. Pauline Castres, a food policy official at BEUC, said that candy manufacturers should reflect on health issues, and government departments should also play a role in setting goals.

At present, food companies are voluntarily joining the EU Declaration, and various food companies have made improvement policies for the children's market.

Stricter regulations are coming soon

The UK Advertising Council (CAP) is currently introducing policies to completely ban advertising for high-fat, high salt, and high sugar foods (HFSS), which is an extension of the current requirements for non broadcast media such as online platforms.

Although many member companies have restructured their products, adjusting the packaging size is still a measure taken by many large companies.

Control packaging quantity

Castres strongly supports CAOBISCO's request to reduce the packaging size of candy products, but also points out that the price of small packaged foods should be appropriately reduced to make it affordable for consumers. She said, "Small volume packaging will be more than twice as expensive as other sizes of packaging, which low-income families cannot afford

In addition, Castres believes that the size of each portion indicated on the trademark should truly reflect how much consumers actually eat.

The amount of sugar added will be indicated

BEUC stated that the EU's legislation on "Food Information Provided to Consumers (FIC)" means that from December 13, 2016, food companies will have an obligation to provide nutritional information for their products.

Such labels will not be a big problem for candy companies, and consumers will not be shocked to find sugar in chocolate. Relatively speaking, it may have a greater impact on other categories, such as when consumers see a lot of sugar in what they consider to be a very healthy milk mixed breakfast, or when they see a lot of sugar in healthy cereal bars, they are usually surprised.

In the United States, Mars Chocolate supports labeling of added sugar, and the National Confectionery Association has also stated that the nutritional chart of the product needs further modification.

BEUC supports the launch of a traffic light signal labeling system in the European Union. Castres stated that traffic light signal labels will not only target obesity issues, but will also help consumers identify high levels of sugar and saturated fatty acid content in products that claim to be very healthy.


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